Apollo Health Insurance · Options Guide

If you don't get coverage through an employer, you have more individual health insurance options in 2026 than most people realize — ACA plans are only one category among several. Here's every real option, what each costs, and how to tell which one fits.

The short version

Individual health insurance in 2026 falls into five broad categories: ACA Marketplace plans (with premium tax credits for eligible households), private off-Marketplace plans, catastrophic plans for those under 30 or with a hardship exemption, short-term medical insurance for temporary gaps, and COBRA continuation coverage after leaving a job. A few people also have Medicaid as an option depending on income. Each category trades cost, flexibility, and protections differently — the right one depends on your age, income, health needs, and how long you expect to need the coverage.

Person comparing individual health insurance plan options and documents at a desk
Individual health insurance covers more ground than the ACA Marketplace alone — knowing every category helps you pick the right one.
Individual coverage, 2026 at a glance
5distinct categories of individual health coverage available in 2026, not counting employer plans
100–400%of the federal poverty level — the income range still eligible for the base ACA premium tax credit
~114%average projected increase in out-of-pocket Marketplace premiums after enhanced subsidies expired

Source: Kaiser Family Foundation (KFF) enhanced premium tax credit analysis, 2026 coverage year.

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The five categories of individual coverage

Most people default to comparing ACA Marketplace plans and stop there, but the full menu is broader. Here's what actually exists:

CategoryWho it's forPre-existing conditionsSubsidy eligible?
ACA MarketplaceMost individuals and familiesMust be coveredYes
Private off-MarketplaceThose who don't need a subsidyMust be covered if ACA-compliantNo
CatastrophicUnder 30, or hardship exemptionMust be coveredNo
Short-term medicalTemporary coverage gapsOften excludedNo
COBRA continuationRecently left an employer planCovered (same plan as before)No

ACA Marketplace plans are the most familiar path, and the only one where premium tax credits apply. Private off-Marketplace plans follow the same ACA coverage rules but skip the subsidy — worth considering if your income is too high to qualify for a tax credit anyway, since off-Marketplace plans sometimes offer more plan variety in a given area.

Catastrophic plans are a category many people don't know exists: available only to those under 30, or anyone with a hardship or affordability exemption, they carry very low premiums and a high deductible roughly matching the ACA's out-of-pocket maximum. They still cover all ten essential health benefits and include three primary care visits a year plus preventive care before the deductible applies — but they're not eligible for premium tax credits, so they only make financial sense if you wouldn't qualify for a subsidy anyway.

Person comparing ACA marketplace and private health insurance plan options on a laptop
ACA Marketplace and off-Marketplace private plans follow the same coverage rules — the difference is subsidy eligibility, not the coverage itself.

Short-term plans and COBRA: the two "gap" options

Short-term medical insurance is medically underwritten — your health history affects approval and pricing — and it isn't required to cover pre-existing conditions or the ACA's essential health benefits. It works best as a genuine bridge: between jobs, waiting on new employer coverage, or after missing Open Enrollment. Many states cap how long a short-term plan can run and whether it can be renewed, so check your state's specific rules.

COBRA is different: it lets you keep your exact former employer plan, same network and same benefits, for up to 18 months (sometimes 36 in certain situations) after leaving a job. The tradeoff is cost — you pay the full premium your employer used to subsidize, plus up to a 2% administrative fee, which often makes COBRA the most expensive option on this list dollar for dollar. The U.S. Department of Labor publishes detailed COBRA continuation coverage rules at DOL.gov, worth reviewing if you're weighing COBRA against a Marketplace plan after a job loss.

A health share program is sometimes mentioned alongside these, but it's structurally different — it's a cost-sharing arrangement between members, not a regulated insurance contract, and isn't required to follow state insurance law the way the categories above are.

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What actually determines your premium

Within any ACA-compliant category, insurers can only price your premium based on a handful of factors: your age, your location, whether you use tobacco, and the metal tier and plan you choose. Health status, gender, and pre-existing conditions cannot factor into your price — that protection applies across ACA Marketplace, off-Marketplace private, and catastrophic plans alike.

Metal tiers — Bronze, Silver, Gold, and Platinum — describe how costs split between you and the insurer on average, not the quality of care. Bronze carries the lowest premium and highest deductible; Platinum is the reverse. Silver deserves extra attention if you're subsidy-eligible, since it's the only tier where cost-sharing reductions apply.

Worth knowing Two people the same age in the same state can pay meaningfully different premiums for the same plan if one uses tobacco — insurers are permitted to charge tobacco users up to 50% more in most states, a factor worth checking before you assume a quoted price applies to you.
Person calculating individual health insurance premium and subsidy costs with a calculator and documents
Age, location, tobacco use, and metal tier are the only factors insurers can legally use to price an ACA-compliant premium.
03 / 06

Subsidies and cost-sharing reductions for 2026

The temporary, enhanced premium tax credits that expanded subsidy eligibility and increased subsidy amounts expired on December 31, 2025. KFF estimates that change is raising average out-of-pocket Marketplace premiums by roughly 114% nationally in 2026. The base ACA premium tax credit still exists, though, for households between 100% and 400% of the federal poverty level — it's worth re-checking your specific numbers every year rather than assuming last year's subsidy still applies, since the House passed a three-year extension of the enhanced credits in January 2026 and the Senate had not acted as of this writing. Current federal guidance is available at IRS.gov.

Cost-sharing reductions are a second, separate benefit worth knowing about: available to households under 250% of the federal poverty level, they lower your deductible and copays rather than your premium — but they only apply to Silver-tier plans. A subsidized Silver plan can end up with better cost sharing than an unsubsidized Gold plan, which is exactly what shoppers who default to Bronze for the lowest premium often miss.

None of this applies to catastrophic plans, short-term plans, or COBRA — subsidies are exclusive to ACA Marketplace coverage.

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What's guaranteed no matter which category you choose

Every ACA-compliant plan — Marketplace, off-Marketplace, or catastrophic — must cover ten essential health benefit categories, including maternity care, mental health treatment, and prescription drugs, and none can deny you or charge more for a pre-existing condition. That floor doesn't extend to short-term plans, which are medically underwritten and can exclude pre-existing conditions entirely, or to health share programs, which aren't legally insurance at all.

COBRA sits in its own spot here: since it continues your exact former employer plan, whatever that plan covered, COBRA covers — no new underwriting, no new exclusions, just the same benefits at full, unsubsidized cost.

Doctor examining a patient during an appointment covered under an individual health insurance plan
ACA-compliant categories all guarantee the same essential health benefits — short-term plans and health share programs don't carry that same guarantee.
05 / 06

Enrollment paths for each category

ACA Marketplace plans — including catastrophic — follow an annual Open Enrollment window. For 2027 coverage, that's November 1, 2026 through January 15, 2027 in most states, with a December 15, 2026 deadline to secure a January 1 start. Outside that window, a qualifying life event opens a Special Enrollment Period.

Short-term plans and health share programs are typically available to enroll in year-round, since they aren't bound by ACA enrollment rules. COBRA has its own timeline entirely: you generally have 60 days after losing employer coverage to elect it, and if you do, it can be applied retroactively to the day your old coverage ended.

A common mistake Waiting past the 60-day COBRA election window, or past a Marketplace Special Enrollment Period, to decide — both can close permanently once the clock runs out, leaving short-term coverage as your only immediate option.
Calendar and enrollment deadline reminder for individual health insurance enrollment periods
Each category runs on its own clock — a Marketplace deadline, a COBRA election window, and a short-term plan's year-round availability are not interchangeable.
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Choosing between categories

If you qualify for a subsidy, an ACA Marketplace plan is almost always the strongest starting point — the tax credit alone frequently outweighs any other consideration. If you don't qualify and are under 30 or hold a hardship exemption, a catastrophic plan can make sense if you're healthy and mainly want protection from a worst-case scenario.

If you're between jobs and expect new employer coverage within a few months, a short-term plan can bridge the gap more cheaply than COBRA — but if you have an ongoing prescription or a specialist relationship you don't want to interrupt, COBRA's guaranteed continuation of your exact old plan may be worth the higher cost, at least temporarily while you shop the Marketplace properly.

A licensed broker can run your specific numbers across all five categories — something worth doing before defaulting to whichever option your former employer's HR packet happens to mention first.

Licensed health insurance broker on a phone call helping a client compare individual plan options
A licensed broker's help is free — carriers build the commission into the premium either way, regardless of which category you choose.
Before you enroll

A quick checklist

  • Check your ACA subsidy eligibility before assuming you don't qualify.
  • Confirm whether you're eligible for a catastrophic plan if you're under 30 or hold a hardship exemption.
  • If you recently left a job, confirm your COBRA election deadline — typically 60 days.
  • Ask directly whether a short-term plan excludes any condition you currently manage.
  • Check your state's specific short-term plan duration and renewability rules.
  • Confirm your enrollment deadline for whichever category you're choosing.
  • Compare all viable categories with a licensed broker before enrolling.

For consumer-facing guidance on how these plan categories are regulated, the National Association of Insurance Commissioners publishes plain-language explainers worth reviewing before you enroll in any non-ACA option.

FAQ

Common questions about individual health insurance options

Have a question that isn't answered below? Our full health insurance FAQ page covers more, and our blog has deeper guides on specific coverage types.

What is a catastrophic health plan and who can get one?
Catastrophic plans are available only to people under 30, or anyone with a hardship or affordability exemption. They carry low premiums and a high deductible, but still cover all ten essential health benefits and include three free primary care visits a year. They aren't eligible for premium tax credits.
Is COBRA cheaper than an ACA Marketplace plan?
Usually not. COBRA requires paying the full premium your employer previously subsidized, plus up to a 2 percent administrative fee, with no subsidy available. An ACA Marketplace plan with a premium tax credit is frequently cheaper, though COBRA guarantees you keep your exact previous plan and network with no new underwriting.
How long do I have to elect COBRA after leaving a job?
Generally 60 days from the date you lose employer coverage or receive your COBRA election notice, whichever is later. If you elect it within that window, coverage can be applied retroactively to the day your old plan ended.
Are ACA subsidies still available in 2026?
Yes. The base premium tax credit for households between 100% and 400% of the federal poverty level is still available. A temporary enhancement that had expanded eligibility and increased subsidy amounts expired at the end of 2025, which is why many enrollees are seeing higher net premiums in 2026 even though the underlying credit still exists.
Is short-term health insurance a good long-term option?
Generally not. Short-term plans are medically underwritten and aren't required to cover pre-existing conditions or the ACA's essential health benefits. They work best as a temporary bridge — between jobs or while waiting on new coverage to start — rather than a long-term primary plan.
Does it cost more to use a broker to compare these options?
No. Licensed brokers are compensated by the insurance carriers, so your premium is identical whether you enroll yourself or get help. A broker can compare ACA, catastrophic, short-term, and COBRA options side by side against your specific situation.

Compare every option. Enroll with confidence. All at no cost.

An Apollo agent can check your subsidy eligibility, compare ACA, catastrophic, short-term, and COBRA options side by side, and make sure you don't miss an enrollment deadline. Broker services are free to you.

Explore private health insurance, or learn more about our licensed advisors.

Disclaimer: This guide is general educational information about health insurance in the United States and is not insurance, tax, or legal advice. Plan rules, subsidy amounts, carrier participation, and enrollment deadlines change — several items described here were actively changing at the time of writing. Verify current details with HealthCare.gov, the U.S. Department of Labor, or a licensed Apollo Health Insurance agent before making a coverage decision. Apollo Health Insurance is a licensed insurance brokerage; we are not affiliated with the federal government or any state agency.

I am a professional content writer specializing in the health insurance field. My work primarily focuses on simplifying the complexities of healthcare coverage, aiming to provide clarity and insight into an often confusing subject. Empowering people to make informed decisions about their well-being is my passion. At Apollo Health Insurance, we share that commitment. Apollo Health Insurance stands at the forefront of securing the best healthcare coverage for individuals, ensuring affordability without compromising on quality.

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